As a Product Engagement and Strategy Specialist at Goshsha, I play a pivotal role in driving user adoption and engagement for the company’s augmented reality (AR) product recognition platform. I develop and execute strategic outreach initiatives, collaborating with businesses, student organizations, and influencers to expand Goshsha’s presence. My responsibilities include conducting market research and user feedback analysis to refine engagement strategies and improve the user experience. I also create compelling digital content and promotional campaigns, leveraging my strong communication skills to educate potential users on Goshsha’s value proposition. This role has enhanced my expertise in growth strategy, product marketing, and consumer behavior analysis, positioning me at the intersection of technology and business development.